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Tag : Design

Thoughts on Design

by
About
The Book
One of the seminal texts of graphic design. Writing at the height of his career, Rand articulated in this slender volume the pioneering vision that all design should seamlessly integrate form and function. As relevant today as it was when first published, this classic treatise is an indispensable addition to the library of every designer.

Thoughts on Design

by Paul Rand
About
The Book
One of the seminal texts of graphic design. Writing at the height of his career, Rand articulated in this slender volume the pioneering vision that all design should seamlessly integrate form and function. As relevant today as it was when first published, this classic treatise is an indispensable addition to the library of every designer.
Recommended By
What John Maeda says

As a graduate student at MIT, I stumbled upon a thin, nondescript book called ‘Thoughts on Design’ by Paul Rand. At the time I was building a reputation for myself as being a gifted graphical user interface designer. As I flipped through Rand’s book I was humbled by the power with which he manipulated space and at the same time struck by the clarity of his accompanying prose. I was immediately inspired to pursue the field of graphic design.

Steve Jobs

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About
The Book
Walter Isaacson has written a riveting story of the roller-coaster life and searingly intense personality of a creative entrepreneur whose passion for perfection and ferocious drive revolutionized six industries: personal computers, animated movies, music, phones, tablet computing, and digital publishing. Steve Jobs' tale is instructive and cautionary, filled with lessons about innovation, character, leadership, and values.

Steve Jobs

by Walter Isaacson
About
The Book
Walter Isaacson has written a riveting story of the roller-coaster life and searingly intense personality of a creative entrepreneur whose passion for perfection and ferocious drive revolutionized six industries: personal computers, animated movies, music, phones, tablet computing, and digital publishing. Steve Jobs' tale is instructive and cautionary, filled with lessons about innovation, character, leadership, and values.
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What Bharat Masrani says

Examines a simple, but important, concept: how thinking like a customer transformed an industry. This philosophy led Apple Inc. to become one of the most valuable and recognizable companies in the world.

The Design of Everyday Things

by
About
The Book
This book reveals how smart design is the new competitive frontier. A powerful primer on how and why some products satisfy customers while others only frustrate them.

The Design of Everyday Things

by Donald A. Norman
About
The Book
This book reveals how smart design is the new competitive frontier. A powerful primer on how and why some products satisfy customers while others only frustrate them.
Recommended By
Why we included this book

This was mentioned by Sunit Singh in his recommended reading list, during an interview with YourStory.com

What Marissa Mayer says

I think a lot about design and products and how things should work. But it makes you notice things that can be infuriating. Like, why does my sandwich shop have meat all the way over there? At the same time, it makes you think about design in new ways, because when you use something everyday it needs to be absolutely efficient and not get in your way. It’s cool to be able to articulate and discuss that on a level that is really accessible and interesting.